I’ve started looking for “brand discrepancies” in the world around me. It’s like once you see the hidden arrow in the FedEx logo, you can never stop looking at it. So here is a sample of some that have caught my attention in the recent past:
1. Outside a supermarket I see a parked car. It has vinyl lettering on the window advertising “squeaky clean maid service.” The back seat is so full of garbage that the rear view mirror has been rendered totally useless. Really? Squeaky clean? Are you sure?
2. Shaving with a can of Barbasol the other day. Bored, I read the back panel which tells me I’m using America’s “premium” shaving cream. Really? Premium? I got this off the bottom shelf of a Walmart for $1. I mean, it works fine and all, I just didn’t realize I was using an elite product.
3. Walking with the fam the other night I see a pick-up truck parked outside a condo advertising professional, high-end landscaping. Not that there is anything wrong here, but found it ironic that a master of lawns doesn’t actually have one of his own. I guess it’s not a prerequisite, but again, here I am noticing things like this.
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